cyclonepinball| Bank of China's ingenious mobile banking smart service case was rated as "Excellent Financial Technology Innovation Service Case"
Special topic: list of winners of the 2024 Gold and Stone Awards
On April 29, the list of winners of the "2024 Gold and Stone Award and selection of excellent cases of Financial Consumer Protection" sponsored by Sina Finance was solemnly announced.Cyclonepinball! Under the fierce competition from many institutions, the Bank of China stood out, and its related case of "ingenuity to build smart services for mobile banking" won the first prize of "excellent cases of financial science and technology innovation services".
The following is a brief description of the case submitted by the Bank of China:
In order to provide the majority of individual customers with safe and convenient, intelligent and intimate mobile banking services, Bank of China ingenuity to create a "convenient, rich, Huimin, happy people" integrated service platform.
Launch the exclusive services of six major customer groups to "facilitate the people" to meet the diversified financial services needs of consumers; provide six trump cards of wealth management services, create an open platform for wealth management, accompany the wealth journey throughout the journey; upgrade the platform for a better life, enrich the supply of life services; launch "Fu Tsai Yun travels", interesting interaction and enjoy a good life.
In terms of customer group exclusive services, the Bank of China creates exclusive service experience for six categories of customers: new citizens, county, old-age, payroll, ethnic minorities and transportation.
In terms of wealth management services, Bank of China Mobile Bank has built an open platform for wealth management. Six trump cards of wealth financial services such as wealth shopping cart, panoramic view of household wealth, asset reporting and asset diagnosis, product pool selection, companion service and omni-directional security are launched to "enrich the people".
In addition, the Bank of China Mobile Bank online focused on helping the public welfare special area to "benefit the people", introduced the Bank of China precision support platform "public welfare China", and provided characteristic agricultural and sideline products of more than 120 national rural revitalization key counties to help rural revitalization. At the same time, the Bank of China also provides three types of donation channels for poverty alleviation and disaster relief, education and education, and helping the elderly and the disabled.
As far as "Le Min" is concerned, Bank of China mobile banking aggregates four characteristic scenes, launches nurturance games, and upgrades fun games, so that finance can also be very happy.
In the future, the Bank of China will accelerate the development of online and digital transformation, create a convenient, intelligent and safe online retail financial service system, and continue to provide quality service and warm companionship for our customers.
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